It was Deepavali in front of cinema halls screening 'Velayudham' on Wednesday, as Vijay fans ensured that they were no inferior to anyone when it comes to celebrating the release of their favourite star's film. The theatre managements and the police had a tough time in controlling them.
Paal abhishekams were performed, crackers were busted, sweets were given to welcome 'Velayudham', the costliest ever Vijay film. Special shows were screened right from the wee hours of Wednesday and hence, celebrations started as early as 4 am in front of theatres.
"We were waiting for such a mass entertainer from the Ilaya Thalapathi and he has fulfilled our wishes. Velayudham is a cracker this Deepavali and we enjoyed each and every scene. We would like to thank director Jayam M Raja for giving us such a grand treat," said an avid fan of Vijay, while coming out of a special show Wednesday morning.
Elaborate arrangements were made by Vijay fans clubs and Makkal Iyakkam to give a warm reception to the film. Produced by V Ravichandran on Aascar Films Pvt Ltd banner, 'Velayudham' has Vijay in the role of a milk vendor, who later transforms into a messiah of the masses.